WEM

When considering search, the first thought is generally SEO (Search Engine Optimization) and SEM (Search Engine Marketing). Both involve driving and maximizing the visitors to a site or a given page.  However, once they get there, are they getting what they want? Maybe. Can we do more? Probably. How? One way is to factor in the insights from your website search when selecting the content to show them.

We live in a content-centric age where a vast quantity of content is available to everyone. The trick is not only to get people to your site to see your content and show them relevant...

We are far from the days when logging in was as easily implemented as a username, password, and cgi script in between your user’s anonymous and logged-in states. Today’s world is ruled by powerful web access management softwares that not only securely keep intruders from accessing your most secure pages but also allows for a user management system hooked up to your LDAP environment. Among them: HP’s IceWall SSO, IAM (Identity and Access Management), and CA Siteminder. Let’s focus on the latter.

Per their website, CA Siteminder promises to...

One of the great advantages of implementing a web experience management tool such as WebCenter Sites is the standardization and management of assets. In the words of many of my non-developer friends and even my own father, Long pause …“Ok that doesn’t mean anything to me, I thought you built websites. What is an asset?”   

Simply put in WCS everything is an asset. Let me explain. An asset is defined as:

“An object that stored in the WCS database that can be created, edited, inspected, deleted, duplicated, placed into workflow, tracked through revision tracking,...